Where you can tune in for:
welcome to the
THE BRANDING LAB PODCAST
The Branding Lab podcast is a series of honest, informative, and open conversations with industry leaders, designers, and strategists who create and design the brands we love and interact with every day.
recent episode show notes
Brand Chemistry & Authenticity with Laura Beauparlant
If you are selling a product, you are selling a commodity. And in the end, you are most likely selling the same thing every other company is...
A Data-Centred Approach to Brand Storytelling with Andres Lopez-Varela
There's no point in embarking on a content strategy unless its impact can be measured. You can shape your brand story around quantifiable unique...
How to Grow A Sticky Brand with Jeremy Miller
Do you have brand clarity? Are you able to to describe your business and what makes it unique in 10 words or less? And if you have simple clarity do...
Start with Strategy: Principles of a WildStory Brand
Guess what, if your brand strategy is bad, it usually ends up showing up in your marketing. Are you wondering why you aren't getting results on...
The Art of Brand Storytelling with Cassandra Le
What is brand storytelling? And what do you exactly need to know before you hire a copyrighting studio? Brand storytelling is when a brand or a...
The Importance of Color in Branding with Alison Engel
Is color really that important in branding? According to this week’s guest, Alison Engels, YES it is. In this episode, Alison and I talk about...